Retailtainment
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Sensory retailtainment – The Future of Brick & Mortar Merchandising?
By Michelle Roe • September 22, 2020Prior to Covid-19, the retail industry was experiencing a downward spiral with changing marketplace trends, brick and mortar closures, and rising on-line commerce. The retail industry has always been adept at evolving to meet customer trends. Prior to the pandemic, many businesses were already reacting to shifts in consumer habits by creating in-store experiences with…

